Varieties of Paper In Catalog Printing & Water Transfer Decal Paper

There are many things that are essential to catalog design. The cover page style and the design of your brochure's item pages all play crucial functions in creating a catalog that will bring in brand-new consumers and sales.

Nevertheless none of the important things mentioned above are more vital than the kind of paper you will pick to print your brochure on. The "feel" of your catalog is important to your potential clients. The longer they have your catalog in their hands, the more item they will purchase. In this short article I will discuss a few of the many paper choices you have to print your brochure on.

You need to choose if the cover will be the exact same paper as the rest of your catalog. For the most part the cover will be of much heavier weight then the interior pages.

2nd you will need to pick uncoated or layered paper for printing your brochure. Coated paper is for the glossier layouts and uncoated is more economical, but can still display your items well.

So you have 2 things to consider first, "Will it be shiny paper or not?", "Will my cover be the exact same weight as the interior pages of my brochure?"

Once you have addressed those two concerns the next decision is what the weight of the paper will be. Most brochures go with 60, 70, or 80 pound. weights. So it would be 60lb uncoated or coated, 70 lb. Uncoated or coated. 80 lb. Paper usually is only selected for 80 pound. Weight and above. Likewise, not all paper is measured by weight. Some is measured by density or "points".

Now the above is really over-simplified. There are other kinds of special paper you can pick from. There is textured paper, photographic paper, and other more pricey paper to pick from if you are selling a high-end or expensive item.

There are likewise other factors to consider when choosing the paper your brochure will paper packaging machine be printed on. Such as the method of printing you are going to select.

If you are going to have your catalog printed on a hot-set web press, then you can pick layered or uncoated paper. A cold-set web press can not print on layered paper.

Then you can choose from any of the high quality documents they have offered, if your printer uses a sheet-fed press. The same goes for printers that do digital printing.

It will depend a lot on the printer you pick. You need to discover out what type of paper is readily available and you will wish to see samples of the paper to get a much better concept of which one you more info want to print your catalog on. Ask your printer to suggest the various types of paper they believe will be the finest for your catalog.

Here is a list of a few of the types of paper your printer might have readily available for you to select from or might have the ability to order for more info you.

Four things figure out the quality of the paper, opacity, surface, ppi, and brightness. (Pounds per inch) Brightness impacts the contrast and luster of the paper. It affects how your text will stick out on the pages of your catalog. Opacity is just how much your ink is visible from the back of the page. Your text and images from one page will be seen through onto another page that your customer is trying to check out if a paper is too nontransparent. The surface affects the feel of the pages and likewise how your images will look. The lower grade finishes produce grainier images while high quality surfaces sharpen the look of your images.

Ask your printer to offer you with samples or swatch brochures and a rate list for printing your brochure on the numerous types of paper prior to you choose. You understand what your spending plan is and paper is just one of the expenditures you need to think about.


None of the things pointed out above are more essential than the type of paper you will select to print your catalog on. In this article I will go over some of the many paper options you have to print your brochure on.

There is textured paper, photographic paper, and other more pricey paper to choose from if you are offering a pricey or high-end product.

If you are going to have your brochure printed on a hot-set web press, then you can pick covered or uncoated paper. You need to discover out what type of paper is available and you will desire to see samples of the paper to get a much better concept of which one you want to print your brochure on.

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